A few weeks ago, when I was at MacWorld Expo. I went to In-N-Out burger(because a man’s got to eat). I am always impressed with In-N-Out: a) their staff is always polite, well trained and professional b) the menu is simple, but the quality is superb.

Now at McDonalds or Burger King they have lots of choices, but the quality is not usually there.

So my question is what kind of business do you want to have: a) a company that does a few things well or b) a company that has lots and lots of product, but does not do any of them really well.

And can it apply to other types of companys.

Something to think about.

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